Technology built for how Ethiopia moves.
Haro builds products that make owning a vehicle in Ethiopia simpler and safer. We started with a marketplace to help people buy and sell cars with confidence, then built a GPS service so that confidence lasts long after the sale.
Our mission
To make buying, selling, and protecting vehicles transparent and accessible for every Ethiopian - through technology, verified partners, and dependable local service.
Our approach
We combine an easy-to-use marketplace with hands-on service: verified listings, responsive support, and technicians who install and stand behind every GPS unit we ship.
Two products, one commitment to trust
Car Sales Marketplace
Browse thousands of listings from dealerships and private sellers, with transparent pricing and detailed vehicle information.
Explore Car Market →GPS Tracking Service
Optional GPS tracking services help you keep an eye on your vehicle after purchase, with real-time alerts and dedicated recovery support.
Discover GPS Service →Our values
Have questions?
Our team is happy to help you find the right car or service.